Store conversion
Speed, product pages and checkout improved and tested.
- Audit
- A/B tests
- Checkout fixes
Solution · Commerce
Grow your D2C brand profitably, not just loudly.
Store conversion, paid media, retention and analytics planned together, so growth comes with healthy margins and repeat customers.
What you get
- Growth audit
- Acquisition + retention plan
- Margin-aware reporting
The problem
D2C growth gets expensive fast.
Challenge
Customer acquisition costs keep rising
What changes
Better conversion so every visit is worth more
Challenge
Most customers never order again
What changes
Retention flows that drive repeat purchase
Challenge
Discounts drive sales but erode margin
What changes
Offers designed around contribution margin
Challenge
Data is spread across ad platforms and the store
What changes
One view of acquisition, orders and margin
How we solve it
How we grow D2C brands.
Performance marketing
Google and Meta campaigns managed on profitability.
- Prospecting
- Retargeting
- Creative tests
Retention
Email and WhatsApp flows for repeat purchase.
- Welcome
- Post-purchase
- Win-back
Content and social
Content that builds the brand and feeds ads.
- Social
- UGC
- Influencers
Store engineering
Shopify, WooCommerce or custom store improvements.
- Theme
- Apps
- Integrations
Analytics
Contribution margin, cohorts and channel performance.
- Tracking
- Cohorts
- Margin dashboard
How we deliver
A clear process, with something to see at every step.
01
Diagnose
Workshops and a review of your data, tools and team.
You getFindings and priorities
02
Design
The target process, systems and success metrics.
You getSolution blueprint
03
Build
Implementation in phases, starting with the biggest win.
You getWorking releases
04
Roll out
Training, go-live and handover to your team.
You getLive solution
05
Improve
Measure against the agreed metrics and refine.
You getMonthly review
Ways to work with us
Pick the model that fits your stage.
Every engagement starts with a free discovery call. We recommend a model once we understand your scope.
Defined scope
A fixed scope, timeline and set of deliverables, agreed before work starts.
Best forNew builds, migrations and launches with clear requirements
Discuss your scope →Your extended team
Optimantix specialists work inside your roadmap, rituals and tools, month to month.
Best forOngoing product work and teams that need extra capacity
Discuss a team →Run and improve
We operate, monitor and improve what is live, with regular reporting.
Best forLive systems, infrastructure and growth programs after launch
Discuss support →Related solutions
One team, so nothing gets lost in the handoff.
Solution
Omnichannel Selling
Add marketplaces without losing control.
Learn more →SolutionE-commerce Transformation
Rebuild or replatform your store.
Learn more →CapabilityDigital Marketing
B2B, B2C and D2C growth programs.
Explore →ProductCloudLelo
Cloud servers, VPS, dedicated servers and managed hosting.
Visit cloudlelo.com →FAQ
Questions we hear often.
We already have an agency for ads. Can you help with the rest?
Yes. We can focus on conversion, retention and analytics, and share data with your ads team.
Which platforms do you support?
Shopify, WooCommerce and custom stores.
What should we fix first?
Usually tracking and conversion. There's no point buying more traffic for a store that doesn't convert.
Do you work with new brands?
Yes. For new brands we focus on launch, tracking and a small set of channels done well.
Start a conversation
Tell us about the problem you want to solve.
We'll connect you with the right Optimantix team.
1A short call to understand your goals
2A recommended approach and scope
3A clear plan before any work starts
